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Rob Lambert
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From "American Bandstand" over ABC (5/18/68), the first Jiffy Pop commercial, with Dick Clark, taped in color. He demonstrates the cooking process, then pretends to eat some, saying, "Try some!" In regular "Bandstand" protocol, Clark filmed/taped his commercials, the run them weekly for a year or more, before making updated ads. He did that primarily for Dentyne Gum, Breck shampoo/spray, and Jiffy Pop (1965-68). Other commercials on the show included Dentyne (filmed ad), Twister game, 9 Lives tuna cat food (by Star Kist) with a cute kitten, Polaroid Big Swinger camera, where B&W pack film replaced roll film on the original Swinger, and Certs breath mint candy (filmed).
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