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Commentor Name:
Rob Lambert
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The original flavor was Concord Grape (filling) Pop Tarts. This first came out in 1968, but disappeared by 1985. From the Saturday morning cartoon vault, TV commercials first aired on the 30-minute "Archie" cartoon show over CBS (9/28/68), and the "Banana Splits Adventure Hour" over NBC (10/5/68), both with Kelloggs as the only sponsor. Concord Grape Pop Tarts were not frosted until 1970.
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