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Commentor Name:
Rob Lambert
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Heidi: Crazy Foam, made by the American Aerosal Company, was introduced in 1966, and the first line featured superheroes from DC and Marvel comics. Crazy Foam was a bath soap that sprayed from an aerosal can. This competed directly with Colgate-Palmolive's Soaky bath soap containers with cartoon characters, which became toys when the soap was gone. Unfortunately, aerosal cans made bad toys. While the Soakies were gone by 1967, Crazy Foam lasted until 1971. Some kids mistook it for Wham-O's Silly string, and would spray soap in their eyes playing with it. Not a toy, people!
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