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Commentor Name:
Rob Lambert
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Found an ad for Schwinn in a 1962 Archie comic book. A 10-speed bike retailed at $140. Also, from 1962 to '64, "Captain Kangaroo" was a paid spokesman for Schwinn on his daily show. From 10-speeds down to tricycles, Keeshan had them all on the set. He told parents to write Schwinn in Chicago or see a bike dealer. Kellogg's, regular sponsor of "Kangaroo," wanted full-show ad time, so Schwinn was dropped, along with Play-Doh.
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