Does anyone remember a competing pop tart like product that was a fruit filled toaster pastry wrapped like an oval braided rug. It had raw sugar on it like tiny rock candy instead of icing. I can't find anyone who remembers it.

Danish Go-rounds!

I have been trying to remember the name of the Danish Go-rounds for years- Thanks!!

The Saturday morning cartoon show, "Josie and the Pussycats," was originally sponsored by Kelloggs in 1970 to 1971, and had some nifty premiums. First, a mail-in for records, four in all, at 35 cents each, or all four for $1.25. Ad appeared on Frosted Flakes and possibly Pop Tarts. Second, inside boxes, were one of six plastic character spoons (the three Pussycats, Alan, Alex, Sebastian the cat). These were in Sugar Smacks (American Indian on horse pictured on box front) and possibly Pop Tarts. The TV commercial for the spoons first aired on "Bugs Bunny/Road Runner Hour" on CBS in mid-December of 1970. The record offer began in early 1971.

Found a Kellogg's TV commercial block from the "Bugs Bunny/Road Runner Hour" (3/28/70, CBS) with an early Frosted Pop Tarts spot. Also, Sugar Frosted Flakes with Dick Dastardly and his WWI-era cronies (Klunk and Zilly). Funny, this aired right before the "Dastardly-Muttley-Flying Machines" program, skirting the FCC ban on 30-minute commercials. Also, an offer to send 25 cents and a box top from any of four sugary cereals by Kellogg's, to get membership in the Dick Dastardly Vulture Squadron. This rivaled the Banana Splits Club (same company, different network: NBC). Both of these kidvid fan clubs pounded ABC-TV's "Super Saturday Club," backed by Mattel Toys, in membership sales. ABC abandoned its club at the end of 1969. The Banana Splits Fan Club lasted until mid-1970, as NBC was not renewing the show for the 1970-71 season. The Vulture Squadron Club was gone by fall, 1970.