Food of the Seventies, Poke Ums

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Description
I hope I spelled that right. small drink bags that were clear and had drinks like pocahantas punch. came with a small straw that had a sharp edge to poke the bag with. I remember these back in the early 70's.
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User Stories and Comments

The following are comments left about Poke Ums from site visitors such as yourself. They are not spell checked or reviewed for accuracy.

Rose - July 17, 2007 - Report this comment
The store in our neighborhood would freeze them. My sisters and I would get them all during the summer.
Julie - August 17, 2007 - Report this comment
I have been trying to remember what these were called! Everyone looks at me like I am crazy when I ask about them. The commercial had a guy riding the drink bag like it was a magic carpet.
Ron - April 21, 2009 - Report this comment
Yep, I was really little and the bags were very soft clear plastic...if you weren't careful youd spill them all over. It was like Red Hawaiian Punch, they were juice boxes way ahead of their time.....I think it was 73-74-75 these were sold. Our corner store sold them frozen too...these were an awesome 1970's summer treat. Most people think I'm nuts when I talk about these too....
Tom - May 03, 2009 - Report this comment
The advertisement was a cartoon indian chanting "get some poke ums, get some poke ums"
Doug - March 28, 2010 - Report this comment
I also remember a TV spot where the kids were at a bar, and the barkeep slid a Poke Ums down the bar to one of the customers. I would sometimes stab completely through the bag, of course.
Ron - October 15, 2010 - Report this comment
I grew up in Northlake Illinois, back in the days when your neighborhood actually had a "corner store" that was privately owned, had a deli/butcher shop, groceries and the kids favorite...the candy/ice cream counter. In the 70's and early 80's we had Vic's finer foods on Fullerton and Roberta....I remember being very little (1973/4) and going there in the summer and my sisters would buy a frozen box of "Poke-Ums". They were the new sensation...a clear plastic bag with a sharp straw and a bright red Hawaiian Punch sweet drink inside. They didn't last long, they would rupture, break, spill, etc. But they were juice boxes LONG before their time and a great cold summer treat. I mention these and I get looked at like I'm nuts...wish we could find a picture on line. I get told same thing when I mention Yabba Dabba Dew or Moonstone Ceral or my favorite candy bars: Choco-Lite and Marathon.
James - September 15, 2011 - Report this comment
I used to love those. I thought they were futuistic at the time. I remember thinking they were called Kisco's but couldn't find them on line.
bernadette - October 06, 2014 - Report this comment
drank them in jr high. We froze them and snipped the bag and ate them like snowcones...I loved the grape ones...you cant find that flavor anymore...who made them?
Abadab - July 29, 2016 - Report this comment
Omg, I've been thinking about Poke 'Ems for a long time. I also get the crazy stare when I ask people if they remember them! They made Pokahantas Punch, Lakawanna Lime, Gitchy goomy Grape and Okeechoby Orange. I loved them! I had no idea why they were discontinued. I usually froze them and drank them as a slushy. I bet those clear bags were not that tough. Wish I could find some again. Probably wouldn't taste as good as I remember but they were a special treat back in the day!
Clyde - November 21, 2016 - Report this comment
Hey bartender...." give me a gitchy goomy grape for the road "
Charles - April 07, 2017 - Report this comment
I was fresh out of college and took a sales job with a chemical distributor in Dallas,Tx. We sold to the food industry and being the new kid I handled a lot of the new accounts and start up companies. I called on the poke ems mfg plant in an industrial area in Dallas. The owners were a bunch of young guys in their thirties. One of them even roomed with ole Don Meredith of the Cowboys. Said he was crazy. Didn't seem to me like they knew what they were doing, even to a rookie like me. They were all really nice though and bought some raw materials from me but soon fell on hard times. The soft drink industry is brutal. They didn't seem to have the capital they needed to stay in business so I guess they folded shortly after I changed jobs in the mid seventies. It was like caprisun drinks today. Thought it was cool back then but they didn't make it I guess. Too bad,they might have been able to get patent and sell the cool packaging idea to caprisun. PepsiCo owns that today. Missed opportunity.
Primo - May 02, 2018 - Report this comment
Ron, that was Fullerton & Roy! Do you remember Vic's last name?
Doowop7 - July 07, 2019 - Report this comment
Around the beginning of the 1970s a number of drinks inspired by the space program came out. I remember Poke ems (the neat drink in a bag), Big Sip (similar to Poke ems), and Super Sip. All of these were predecessors to Capri Sun. About 1971 to 1973.
YellaJae - July 17, 2019 - Report this comment
OMG!!! I have been looking for some information on Poke Ums and could NEVER find any. I myself remember the commercial with the kid at the bar and the kid bartender sliding him a Poke Ums. Everyone thinks I'm crazy when I talk about them as well. My brother and I loved them!!!
Ron - January 02, 2020 - Report this comment
Vic?? I thought his last name was "Finer Foods"...nyuk nyuk
robert bruce - August 31, 2021 - Report this comment
Pokahantas Punch, Lakawanna Lime, Gitchy goomy Grape and Okeechoby Orange. yeah, just try getting away with those names in this day and age.
Sunny Irick - May 21, 2024 - Report this comment
Poke ums juice pouches were manufactured and sold by Pepsi bottling Co. in the 70's. My uncle owned one of the plants around San Antonio, TX. He had a semi loaded with them and delivered to our house. We had a bait camp on the Colorado River in Matagorda, TX. We would freeze them and sell them for 50 cents each to our seafood customers who had kids. They were awesome.
YellaJae - June 24, 2024 - Report this comment
Does anyone have a picture of the box or possibly know where I can view one of the commercials. I have looked everywhere

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