Had breakfast with the King for years as a kid. Loved this cereal. Found it again several years ago and was sorely disappointed when they took most of the sugar out. Promptly dumped the King and took up with the Cap'n!

I remember this being one of the "allowed" cereals on the WIC program, my aunt who really shouldn't have been on WIC gave a lot of it to my family. It was pretty good cereal.

I Used To Effin Love This Cereal It Really Sux That I Cant Find It Anymo I Really Would Like To Have It Again. Idk Where To Get It From Though.

My siblings and I lived in Philadelphia with my gram (late 70s) and we used to scarf this cereal down! I mean we just loved it. I did find it on the shelf at the local Safeway grocer several years ago and it still tastes great!

I work at a WinnDixie grocery store in FL, USA and we sell tons of it..but at $4.19 a box!

Who needed milk? Just jam your fist into the box and shove a whole handful into your mouth. The name of this cereal was completely asinine, "vitamin". A better worthless junk food was never made again.

KING VITAMAN had a flavor sort of resembling Cap'n Crunch, Quisp and Quake, though not as sweet. The cartoon KING VITAMAN first appeared in 1969. The comical TV ads of the King, voiced by actor Joe Flynn and produced by Jay Ward, survived until 1971. A human actor (unknown to me) became the new KING VITAMAN. I recall the jingle, "King Vitaman...Have breakfast with the King." Through the 70s, to today, KING VITAMAN cereal kept appearing and disappearing.

B., you can still buy the cereal at local Giant's supermarkets ; plus they also brought back the Quaker "Quisp" cereal. Both are good. (^_^)

go to Giant's supermarket. They sell it.

go to Giant's supermarket. They sell it.

From the Saturday morning cartoon vault, an animated TV commercial, with the king (Joe Flynn) and his assistant (Bill Scott) battling a much larger knight (Daws Butler). The king wins by lobbing dynamite into the knight's armor, blowing him up. This aired on the "Woody Woodpecker" cartoon show over NBC (10/3/70). Ironic, how NBC butchered the featured Walter Lantz cartoons (clipping out acts of slapstick violence), while airing a quasi-violent commercial within the show.

From the Sunday morning cartoon vault, animated TV commercial with King Vitaman, stumbling around in the darkness of his castle. His assistant gives him glow-in-the-dark stickers to help him see. These stickers, six different with space-travel images (a la Apollo XI), were inside cereal boxes. This aired on "George of the Jungle" over ABC (1/18/70). The final network season for George, Super Chicken and Tom Slick. In 1994, ABC aired selected "George" episodes, heavily butchered of all violence, gun references, etc., to appease the squeaky-clean Disney crowd. A full, unedited cartoon ran seven minutes. In 1994, the average was under five minutes, and stories quite disjointed.

From the Saturday morning cartoon vault, the first King Vitaman commercial. The king (Joe Flynn) assembles his knights to plan strategy on defeating the "Not-So-Bright Knight" (instead of calling him "Black Knight"). King then orders his men to pour milk on their cereal. Instead, they douse him with milk. This aired on "Cool McCool" over NBC (5/17/69). Joe Flynn died from accidental drowning in 1974, amidst playing blusterous authority figures in Disney films. Best known as the captain on "McHale's Navy," he also played a lawyer who mentored David and Rick Nelson on "Ozzie & Harriet' (1959-62). After 1971, George Mann played the live-action King Vitaman for a few years, until the cereal was discontinued. During the time of commercial, NBC replaced the cancelled "Super President" cartoon show with reruns of "Cool McCool" until fall.

From the Saturday morning cartoon vault, this commercial features King Vitaman (Joe Flynn) thwarting several assassination attempts against himself...while he's totally oblivious to them. Included, the Black Knight wielding a mace, and crocodiles in the moat. This aired during "Hot Dog" on NBC (9/26/70). This educational show's intent was to demonstrate to kids the different jobs or careers they might choose upon completing school. Producer Frank Buxton provided off-camera narratives. Humor provided by Jo Ann Worley, Woody Allen and Jonathon Winters. Other commercials for Aunt Jemima pancake mix (cartoon), Wham-O Super Ball and Super Elastic Bubble Plastic. Also, Charms lollipops and roll candy. Network promos: "Tomfoolery" (cartoon) and "Bugaloos" (Krofft show) for next Saturday. PSAs for Big Brothers and Girls Clubs.

I actually had breakfast with the King. As part of a coloring contest promotion, I won, and my mother and I had breakfast with the King at Dayton's department store banquet room in Downtown Minneapolis, Minnesota. The King was a very tall man and was dressed just as you see him in the commercials. Local television personality Casey Jones(Roger Awsumb)also performed music for all the contest winners, while we were all eating our King Vitamin cereal. A good memory from the early 1970's. Thanks King Vitamin!