Food of the Seventies, Crispy Critters

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Description
or was it Krispy Kritters? This was an oat cereal (much like Alpha Bits) formed in animal shapes. My dad used to put them in his shirt pocket and I would crawl up in his lap and reach into his pocket and eat them one bhy one until they were all gone when I was 3 & 4 years old. This was a great treat for me, and he got such a big kick outta me munching cereal out of his pocket, LOL
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User Stories and Comments

The following are comments left about Crispy Critters from site visitors such as yourself. They are not spell checked or reviewed for accuracy.

Anne - June 25, 2008 - Report this comment
"The one and only cereal that comes in the shape of animals!" I also remember that they would periodically have one of the animals in a different color - pink elephants, orange moose.
Scott - August 28, 2008 - Report this comment
Jimmy Durante voice: "Hello my name is Krispy, how do ya do? Krispy Kritters cereal is entirely new. It's indubitably (indubitably) delicious!"
jolynn - June 16, 2009 - Report this comment
I remember the pink elephants!!! Otis isn't the only one who saw pink elephants, haha!!!
Kathy H - November 06, 2009 - Report this comment
I still have my Linus the Lion stuffed animal from Krispy Kritters that my mother got me by sending off box tops and $1(I think it was). I loved that cereal.
BeauxArtabazon - January 19, 2010 - Report this comment
My older brother loved this cereal. He still talks about it to this day.
Jonathan S - February 24, 2010 - Report this comment
I can't believe there are so many other people that know about this cereal! When I ask people my age about it they look at me like I'm crazy!
Dee - June 03, 2010 - Report this comment
There was a popular riddle at that time. It went like this: Know what you have after the fire burned up the zoo? Crispy critters!
Rob Lambert - March 16, 2012 - Report this comment
POST C RISPY CRITTERS was an excellent cereal. Of course, endorsed by the king of beats, Linus the Lionhearted. CRISPY CRITTERS preceded Linus's TV show by about a year (1963). After ABC Television cancelled the Linus show in 1969, Linus was replaced by generic animals. To my knowledge, CRISPY CRITTERS was discontinued in 1973.
Rob Lambert - March 30, 2012 - Report this comment
Some notes on mail-in premiums that could be had by buying CRISPY CRITTERS and other Post cereals with ties to the "Linus the Lionhearted" TV show. First, an LP record containing stories and songs by each character featured on "Linus." It was made available in mid-1965. You either had to send four dollars, or ten box tops to get one. Second, a Linus Animal Rummy card game. It was a deck of cards with Linus and other generic animals. The card game was made available in 1967, and cost 75 cents and two box tops.
glenn rodda - April 23, 2012 - Report this comment
i have a linus the llinon from crispy critters are they collectable or rare
Rob Lambert - April 24, 2012 - Report this comment
Responding to Glenn Rodda's question: There was a talking (pull-cord) Linus doll sold by Mattel from 1964 to 1966. If the voice box works, more than $200. If not, about $75 to $100 depending on condition. There also was a non-talking Linus doll which was a mail-in premium through Post cereals, generally available in 1965 or'66. Mint condition, about $125. Less depending on condition. They are tough to find.
Rob Lambert - April 25, 2012 - Report this comment
Some additional notes on Linus the Lionhearted stuffed toys. The non-talking Linus doll likely was only available during season two (1965-66) of the "Linus" show. None of my season one kinescopes have a commercial, nor the season three (when the series switched from CBS to ABC, and in reruns only) kinescopes that I have. Incidentally, CBS cancelled "Linus" because it was pummeled in the ratings...up against the "Beatles" cartoon show, in the 9:30 to 10 AM (CT, 10:30 to 11 ET) slot Saturday mornings. The Linus talking doll by Mattel was in stores for nearly two years.
Leslie Morgan - January 14, 2013 - Report this comment
I am looking to buy a Linus the Lion hearted, non talking stuffed toy, hopefully in excellent condition. He was my best buddy when I was five, and one of the main things I remember about my childhood.
Jennifer - June 04, 2013 - Report this comment
The theme song from this commercial still pops into my head at completely random times. And I never even tasted the cereal! "Hello my name is Krispy. How do you do?...."
Rob Lambert - June 04, 2013 - Report this comment
Jennifer may be referring to a newer cereal product. The most recent commercial jingle for Crispy Critters was from 1966, when orange, moose-shaped cereal bits were included. The jingle was titled, "Looking For Orange Moose," and was sung to the tune of, "Camptown Races." Afterward, poor Linus would get stampeded by the cereal animals!
Rob Lambert - August 03, 2013 - Report this comment
Found an inflatable Linus toy at an antique store recently. In early 1965, Post Cereals offered Linus, Lovable Truly, Sugar Bear and Rory Raccoon inflatables. Each doll cost two dollars and two box tops. They were fairly big, so worth the money back then. The Linus doll, with a broken seal, sold for ten bucks.
Rob Lambert - January 09, 2015 - Report this comment
Found a TV commercial of Glow in the Dark marbles (bags of five) inside boxes of Post Crispy Critters and Alpha Bits. This aired in April, 1971 on Saturday morning shows including "Lancelot Link, Secret Chimp," and "The Bugaloos." This was the last appearance of Linus the Lionhearted on a cereal box. On Alpha Bits, Lovable Truly, the mailman, had been replaced on the box with kids riding a weird, flying car with a windsail.
Rob Lambert - February 21, 2015 - Report this comment
On a recent antique junket, I found a copy of the only Linus comic book published. All the cereal characters were in it, including So-Hi and Rory Raccoon (Post Sugar Sparkled Flakes). Surprisingly, the book had no ads...even for Post Cereals. Only General Foods was mentioned in the indicia.
Rob Lambert - May 19, 2015 - Report this comment
eBay has a Linus Critter Card game deck for sale. This was the mail-in premium from 1967 (not 1964, as the seller's posting lists). The game was a cross between Rummy and Crazy 8's. Deck of 36 cards is complete, with rules paper, in original box (has address label). Seller is asking $40 for it. If the game featured other Post cartoon characters besides Linus (eight generic animals fill the deck), it would be worth it. I'd pay no more than $15.
Rob Lambert - October 24, 2016 - Report this comment
From the Saturday morning cartoon vault: TV commercial offering the four inflatable punching characters. The catch was, you had to fill the bottom with sand to keep upright while kids punched them. $2 each, or $7.50 for the set. Linus, Lovable Truly, Sugar Bear and Rory Raccoon. This aired on "Linus the Lionhearted" over CBS (3/27/65).
Rob Lambert - November 06, 2016 - Report this comment
From the Saturday morning cartoon vault: TV commercial offering the 33 1/3 LP record. It featured stories and songs with most of the characters, including Rory Raccoon and Claudius Crow. Record was pressed for General foods by an off-brand label, Premiere. A mail-in premium, three dollars and a box top got you the album! This aired on "Linus the Lionhearted" over CBS (5/8/65).
Rob Lambert - November 25, 2016 - Report this comment
From the Saturday morning cartoon vault: TV commercial offering the Linus (non-talking) stuffed toy thru mail-in from Post. Toy was of rag-doll quality. A dollar and two box tops got you the toy, a Mattel product. This aired on the "Linus" cartoon show over CBS (1/8/66). Also, commercial by Mattel for the Linus talking pull-string doll and talking hand puppet. Each said the same 11 phrases, per Sheldon Leonard. This aired on "Tom & Jerry" over CBS (1/15/66).
Rob Lambert - July 09, 2017 - Report this comment
From the Saturday morning cartoon vault, a TV commercial for the "Linus the Lionhearted" board game by Transogram. This was not a Crispy Critter mail-in premium, but a game your local toy or department store sold. This aired on "Mighty Mouse Playhouse" over CBS (11/13/65). Most of the show's characters are on this, but not So-Hi. Another oddity is that Rory Raccoon and Claudius Crow are on this game, even though no "Rory" cartoons were filmed for the second season of "Linus" (Sugar Bear became a weekly segment instead of bi-weekly, replacing Rory). At the time this game came out, the "Linus" show was being skewered in the kidvid ratings, up against the number one "Beatles" cartoons (CBS switched "Linus" with reruns of "Lassie" in 1966 to alleviate that).
Rob Lambert - May 12, 2019 - Report this comment
Found some decent Linus merchandise on eBay. First, a restored talking rag doll, with box and paperwork, for $150. Also for $150, a restored talking hand puppet, both by Mattel from 1965. These were originally sold in stores. Only the non-talking Linus rag doll was a mail-in premium from General Foods.
Nate Smith - January 29, 2020 - Report this comment
Does onyone remember - or even better - have a copy of the Crispy Critters - with pink elephants - jingle? All I recall is: "You get pink, pink elephants, lot's of pink elephants, pink, pink elephatns, put 'em on your spoon and get lot's of pink elephants real real soon!
Rob Lambert - January 30, 2020 - Report this comment
Nate: Post introduced the Crispy Critters variant with pink elephants in early 1966, and this was marked on the box with Linus. YouTube has no commercial video marking pink elephants. The more notable variant (late 1966) was with orange moose, and the "Camp Town Races" song was adapted in that jingle. In old theatrical cartoons, pink elephants were the imagination of a drunk or high person. Crispy Critters discontinued around 1975, but reintroduced in 1987, without Linus the lion. If you're seeking an original flat box marked "with pink elephants," expect to spend a couple $100.
Rob Lambert - February 01, 2020 - Report this comment
From the Saturday morning cartoon vault, Linus promotes the animal rummy card game offer in an early TV spot. Free, but two box tops from Crispy Critters or any other Post brand with the cartoon characters. This aired during "Linus" on CBS (1/30/65). Aside from Linus, the other animals pictured on cards were generic, not of the TV show characters. The card game offer was repeated in 1967, and a quarter was required to cover mailing.
Cliff Munoz - April 26, 2020 - Report this comment
Rob Lambert; Yeah, I remember the commercial for crispy critters, but all I could remember was"pink,pink, elephants, lots of pink elephants, put em on your spoon". I also had the Linus talking pull string animal. Can't get that song out of my head and I'm 62.
Rob Lambert - October 30, 2020 - Report this comment
From the prime time TV vault, a precursor commercial with Linus (Sheldon Leonard) before the Saturday cartoon show. He uses an airplane to avoid the stampeding cereal animals, but even that fails. This aired during "Andy Griffith Show" on CBS (11/4/63). Other commercials: Andy and Don Knotts for Post Grape Nut Flakes Also, Sanka Coffee and Post Raisin Bran. Network promos: "Danny Thomas Show" and "Jack Benny Show." Ad Council PSA for Keep America Beautiful with Susan Spotless (at Statue of Liberty).
Wendy - June 02, 2021 - Report this comment
Yeah, it was "pretty pink elephants, pretty pink elephants, put 'em on your spoon, get a bowl of pink elephants real real soon!" I remember sooo many commercial jingles from my youth...
Rob Lambert - June 03, 2021 - Report this comment
Crispy Critter Pink Elephant fans should check out mrbreakfast.com for a great image showing an 8oz. box, with Linus and pink elephants. Back panel has an offer of a pink elephant plush toy by mail-in. Required was two dollars and two Crispy Critter box tops. This came out in April, 1966. By August of '66, pink elephants were replaced by orange moose.
Ron Lambert is a complete dork - February 18, 2022 - Report this comment
I'm gonna kick this guy's ass!

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